Broad match without intelligent negatives
Budget leaks to irrelevant cosmetic and discount queries.
GOOGLE ADS · DUBLIN
Dense competition rewards accounts that segment intent, protect budget with negatives, and land traffic on pages built to book consults.
ACCOUNT ISSUES
Dublin auctions punish lazy structure; winners treat Google Ads as a precision channel.
Budget leaks to irrelevant cosmetic and discount queries.
Lower CTR and QS; higher CPCs than necessary.
Algorithm learns on form fills only — missing high-value phone bookings.
STRYDA STACK
We align Dublin campaigns with the assets patients see after they click.
01
Research vs high-intent vs brand — each with appropriate bids and copy.
02
Quality pages lift QS and give organic fallback when you trim spend.
03
So paid traffic does not decay in the inbox.
INCLUDED
Protect caps while scaling winners.
Headlines and descriptions rotated with intent labels.
Dublin catchments without wasted fringe clicks.
Seasonality, new treatments, and competitor moves.
FROM CLINICS LIKE YOURS
“Our Google account finally matched how we actually sell — by treatment and consult type. Waste dropped immediately.”
See structural, creative, and conversion gaps before you commit more budget.